Sorry for the lack of substantial updates from us this week. Much more to come shortly. In the meantime here is something interesting for you to watch.
Based out of NYC is a relatively new underground group to the block, fittingly called The Retro Kidz. The crew consists of 8 members who's style and musicality attempt to pay homage to iconic pop culture and hip hop music of the 1980's. Growing up first hand during this decade leaves us with a trunk full of memories, to many to categorize and sort through, but it sure was FRESH. It was a time where the foundation of hip hop culture was laid, and inner city youth angst was heavy, giving birth to a new revolution representing urban culture.
Admittedly we weren't sure what to expect from TRK's latest single "New Era". We had to watch it more than once in order for it to sink in before deciding to write something. It would be easy to blast the group's track saying it's WACK, but we decided to take another approach. The old saying goes "That imitation is the greatest form of flattery", and it is obvious that they are inspired by this period in time by putting their twist on things. The video is stylized with images like dookie chains, the Wop dance, Max Headroom, Kid n Play, and Spike Lee's Do The Right Thing, with beats resembling that of the 1990 single "The Power" by German electronic group Snap!! Coincidentally "The Power" contains samples from "Love's Gonna Get You" by Jocelyn Brown, "Let the Words Flow" by Chill Rob G, and "King Of The Beats" by Mantronix. Come on, you didn't expect us to let that slip by without us taking note.
In all, TRK seem to be a group of young artists attempting to find a voice in an age where hip hop music has become a corporate equation. Whether it is a marketing tool for self promotion, you be the judge. They are not reinventing the wheel, but if their aim is to pay tribute to the past and interpret it for today's youth and culture, then perhaps there is hope yet. What are your thoughts?
The Retro Kidz "New Era"
Snap! "The Power"
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Friday, September 26
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